Services Provided
  • Experiential Design
  • Activation
  • Fabrication
  • Creative Media

Impossible Foods

The Great Patty Pickup Party

To launch their pre-packaged burger patties at Ralph’s grocery stores, we needed a COVID-safe sampling activation with all the color and character people have come to expect from the Impossible brand. We transformed an LA car-wash overnight and handed free product and swag to people in their vehicles.  Everyone got a free 4 minute wash, which is the same time it takes to cook a patty.