Client
  • Wieden+Kennedy
Year

2015

Services Provided
  • Experiential Design
  • Fabrication
  • Activation
  • Creative Media

Coca-Cola

Pinterest-Inspired Tailgate

We surprised one lucky football fan with a block-party tailgate they’ll never forget… based entirely off of their actual Pinterest board! We brought their Pinterest board to life using 3D props and a custom LED lightbox truck. We then converted the street into an event the whole neighborhood could enjoy, complete with a mechanical bull, yard games, fresh-off-the-grill food, and a firework show.